Criterion-Referenced Instruction (Robert F. Mager)

Steve Cox

 

In the book, Preparing Instructional Objectives (1962), Robert Mager delivered a teatise arguing for the use of objectives in the educational system. The use of objectives are designed to drive instruction by stating objectives. This allows instructors to set up measures and evaluation tools. It allows students and instructors to determine what is to be accomplished, a way to determine what should be taught, and a way to measure accomplishment.  In general, the use of objectives in the classroom are listed as follows (Mager, 1975, p. 1).

1.      Clarify and specify outcomes.

2.     Select and arrange learning experiences.

3.     Evaluate student performance.

Mager presents three reasons for the use of objectives (Mager, 1975, p. 6).

1.      Without objectives, there is no sound basis for selecting or designing instructional material.

2.     Without objectives, it is impossible to determine if something has been accomplished because you do not know what is to be achieved, how to measure achievement, or how to assess the success of instruction.

3.     Without objectives, it is difficult to organize student efforts and activities for accomplishment of instructional intent.

  The effective use of objectives are based on two assumptions (Mager, 1975, p. 1).

1.     There is a reason for learning the focus of the objectives.

2.     Students do not already know it and instruction is the best means for bringing about a desired change.

You must select and arrange learning experiences for your students in accordance with principles of learning and must evaluate student performance according to the objectives originally selected. In other words, first you decide where you want to go, then you create and administer the means of getting there, and then you arrange to find out whether you arrived.

Mager emphasizes the importance of stating specific objectives that identify the act to be learned. He lists three characteristics of objectives (Mager, 1975, p. 21).

1.      Performance - What the student will be able to do.

2.     Conditions - The conditions under which performance occurs.

3.     Criteria - An explicit description of acceptable performance.

Objectives must be stated. Performance must be directly observable or be assessable. In order to assess performance, there may be a set of conditions the student may be under when demonstrating mastery of the objective (Mager, 1975, p. 51). These conditions or constraints should be built into the objective. The criteria must describe the acceptable level of performance. Performance may be measured as a function of speed, accuracy, or quality. The criterion can only be used when it is available to both student and instructor (Mager, 1975, p 71-84).

     In order to use objectives, Mager provides guidelines for writing specific, instructional objectives. These guidelines are listed as follows (Biehler & Snowman, 1991, p. 290).

1.     Describe what you want learners to be doing when demonstrating achievement, and indicate how you will know they are doing it.

2.     In your description, identify and name the behavioral act that indicates achievement, define the conditions under which the behavior is to occur, and state the criterion of acceptable performance.

3.     Write a separate objective for each learning performance.

For vocational education, Mager and Beach (1967, p. 44-51) employs Dr. Robert Sagnes types of performance which is divided into discrimination,, problem solving, recall, manipulation, and speech. In order for objectives to have the desired outcome, the appropriate sequence must be followed in order for students to learn the task.

Mager argues that instruction is perceived to be a linear progression. In practice, it in iterative process with three phases (Mager and Beach, 1967, p. 3).

 


Mager points out further that objectives can be used to drive to effective and efficient instruction. His objectives have led to the criterion-referenced test. A criterion-referenced test provides for the evaluation of a student’s performance with reference to specified criteria or to that individual’s previous level of performance, complying with the three stages of instruction.

    Mager’s contemporaries, Benjamin Bloom and John Carroll endorse the concept of Mastery Learning (Biehler & Snowman, 1991, p. 599-600). Instruction is somewhat independent and provides for the student to continue working on a skill or subject area until it is mastered. Mastery learning depends on developing measurable objectives in which to measure students. An outgrowth of Mastery Learning, is the employment of criterion-referenced grading. Grades are assigned based on performance as interpreted in terms of defined criteria. Criterion-reference grading provides an alternative to norm-referenced grading. Criterion-reference grading has become more popular in recent years because of the following three factors (Biehler & Snowman, 1991, p. 600).

1.      Educators and parents have criticized norm-referenced test for providing little specific information.

2.     Many educators have taken the position that specific objectives are best assessed with criterion-referenced measures.

3.     Mastery learning assumes that students can master most school objectives under the right circumstances.

Evaluation of the effectiveness of objectives has been mixed. Duchastel and Merrill in a 1973 review of over fifty studies noted that a number of demonstrated a significant difference. However, an equal number fail to show any significant difference (Biehler & Snowman, 1991, p. 299-300).

Studies on the effectiveness of objectives have been inclusive. There are four variables that affect the evaluation (Biehler & Snowman, 1991, pp. 299-300). The variables are listed as follows;

1.     Individual differences,

2.     Variation in subject matter under study,

3.     Variations in the type of objective provided, and

4.     Variations in the he outcome that is measured.

Early research assumed the variables to be of little or no importance. Later studies have focused on questions that identify the use of objectives with individual learning style, identify subjects that lend themselves to the use of objectives, or identify the types of things where use of objectives improves learning or development of skills. Reviews by Faw & Walker in 1976, Klauer in 1984, and Melton in 1978 have drawn the following conclusions about using objectives (Biehler & Snowman, 1991, pp. 299-301).

1.     Objectives work best when students are aware of them, understand that they provide direction in learning specific sections of material, and believe they aid in their learning.

2.     Objectives work best when they are clearly written and the specified objectives are not too difficult to too easy to achieve.

3.     Students of average ability benefit more from the use of objectives than those of higher or lower ability.

4.     Objective improve intentional learning, but lead to a decrease in incidental learning.

The very specific kinds of objectives Mager recommended have proven useful in areas where students acquire factual information or develop simple skills.

Duchastel and Merrill’s reviews found the use of objectives to be inconclusive but stated that the use of objectives sometimes help and are not harmful (Biehler & Snowman, 1991, p. 299-302). In 1984, Bloom concluded in a study that objectives rarely rose above the level of the lowest category of the taxonomy (Biehler & Snowman, 1991, p. 302).

In 1991, Gronlund proposed a procedure of writing more general objectives. Gronlund argues against the Mager objectives for the following four reasons (Biehler & Snowman, 1991, p. 291-292).

1.     Most learning activities are much too complex to be described in specific objectives for each learning outcome.

2.     Specific objectives may have the effect of instructors and students focusing on simple skills and memorization of facts.

3.     By creating specific objectives for each outcome, instructors become restricted by employing long cumbersome lists.

4.     The main outcome of education is a general outcome, not simple behaviors.

The use of objectives has been endorsed and mandated by the United States Department of Education in special education. Individual Education Plans (IEPs) and Individual Transition Plans (ITPs) are required for every student in special education. These plans require that goals and objectives be set over the course of an academic year and sometimes over multiple years. Special education instructors are held accountable for accomplishment of the objectives. The state of Ohio requires an Individual Career Plan (ICP) be created for every student in junior high and high school.

In its contemporary form, embracing criterion-reference instruction implies individualized instruction. It sets a level of performance that can be validated. Vocational programs in Kansas’ community colleges are required to assess students based on competencies. A competency form is developed for each student. Implementation often involves stating the specific objectives and detailing the degree of accomplishment. Syllabi are required to list objectives for the course. Usually, the objectives are rather general, as detailed objectives for each activity would become quite tedious. Lesson plans usually specify an objective and a means for meeting that objective.

Mager’s idea of stating objectives seems practical. On face value, it seems common sense to develop a set of objectives and develop an instructional strategy for meeting that objective. Research has led to criticism that Mager’s specific objectives leads to the development of objectives that tap only the lowest levels of the cognitive taxonomy. Mager rejects the use of objectives in the affective domain (Mager & Beach, 1967, p. 71). Research suggests that its primary application is in the psychomotor domain.

Gronlund’s work on objectives included the development of lists of verbs and phrases that can be used for writing more general objectives in all of Bloom’s domains (Biehler & Snowman, 1991, p. 291-292). Educators who actively choose to use the taxonomy and Gronlund’s strategies can develop objectives in all levels of the taxonomy.

Mager, along with Flanagan and Shanner (1971), developed several books of objectives in the areas of social studies, language arts, mathematics, and science. These objectives had been compiled from objectives used by instructors. Banks of objectives can be found in special education coded in the computer programs by PennStar and the New York Department of Education (Central Susquehana Intermediate Unit 16, 1984 & New York Department of Education, 1986). The number of specific objectives is staggering. Instructors may find the number of objectives overwhelming.

The North Central Association of Colleges and Schools accrediting organization has placed an emphasis in community colleges in assessing student performance, requiring these colleges to develop assessment plans. Various colleges in the state of Kansas have developed, or are in the process of developing, assessment plans. While the government and accrediting bodies have good intentions, it is possible to create a maze of paper, rules, and regulations primarily focused on the form, technique, and flow of objectives between schools and authorities, rather than focusing attention on the individual. The United States Department of Education has focused on mandating Individual Education Plans, but not specifying its form. Many states have passed the same mandate to individual school systems without dictating form.

Mager’s use of objectives is very good. Gronlund’s work in development of general objectives may meet the political needs of states and the organizational needs of schools. Research into the effectiveness and efficiency in using objectives is complicated by external variables. Research will continue in the classroom in experiments by researchers and teachers. Mastery learning and attention to the individual is viewed as being beneficial to the student, while caution must be taken when being administered for other uses. 

 

References

Biehler, R. & Snowman, J. (1993). Psychology applied to teaching (7th ed). Boston: Houghton Mifflin Company.

Central Susquehana Intermediate Unit 16. (1984). PennStar IEP system master curriculum manual. Lewisburg, Pennsylvania.

Flanagan, J., Shanner, W., & Mager, R. (1971). Social studies behavioral objectives. Palo Alto, California: Westinghouse Learning Corporation.

Flanagan, J., Shanner, W., & Mager, R. (1971). Language Arts behavioral objectives. Palo Alto, California: Westinghouse Learning Corporation.

Flanagan, J., Shanner, W., & Mager, R. (1971). Mathematics behavioral objectives. Palo Alto, California: Westinghouse Learning Corporation.

Flanagan,  J., Shanner, W., & Mager, R. (1971). Science behavioral objectives. Palo Alto, California: Westinghouse Learning Corporation.

Mager, R., & Beach,, K. (1967). Developing vocational instrruction. Belmont,  California: Pitman Learning.

Mager, R. (1975). Preparing instructional objectives (2nd ed.). Belmont, California: Pitman Learning.

New York Department of Education. (1986). Part 200: Bank of goals and objectives. Albany, New York.